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Breaking Down Doors: Promoting Yourself To Dream Clients
Posted: by Speider Schneider in Labels: creating projects, initiative, marketing, oddball ideas, self-employment, selling your work, speider schneider
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There’s an anonymous saying, used on past ads for the School of Visual Arts in New York City, “Being good is not enough when you dream of being great.”
We all have our dream of great clients that every creative wants to add to his/her client list but either don’t know how to reach them or have no idea how to even start. Promotion is not a big subject in art school and I know way too many creatives who stare at the phone and wonder why it’s not ringing.
There are many ways to promote yourself and as with any product, you need to target your audience, efficiently and as cost-effect as possible. Let’s go over some problems and solutions.
